Rygor Mercedes-Benz is the largest dedicated dealer group for Mercedes-Benz commercial vehicles in the UK, with branches throughout Berkshire, Gloucestershire, Oxfordshire, Somerset, West London, Wiltshire and Worcestershire, offering extensive coverage for customers through the M5, M4 and M42 corridors. The business has gone from strength to strength expanding into new locations with flagship branches and has this year been listed in the Sunday Time’s Top Track 250.
When we started working with Rygor our objective was to not only audit the competition but also design and build a search engine optimised website. The aim of this work was to grow online brand awareness and enquiries/footfall into the showrooms. The new website had the desired impact and we now work to support website develop and the ongoing search marketing strategy.
Increase online brand awareness
Improve non-brand focused organic search traffic
Drive footfall to showrooms
Analyse and understand the competition
INCREASE IN ORGANIC SEARCH TRAFFIC
INCREASE IN ENQUIRIES
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